5 Google Apps for your online business

Google Business tools

With these applications you can optimize the work in your online business efficiently

There are thousands of free or low-cost apps to help small businesses run their business efficiently. But if you’re looking for just the right tool to help you increase your productivity, improve the customer experience, or create a budget, how do you know which ones are the best?

These five Google apps offer excellent business management to get your business moving in the right direction.

google_mybusiness_logoGoogle MyBusiness

If you need a better way to respond to customer feedback, complaints, or compliments, check out the Google My Business app. This little gem does it all:

– Control how your business appears on Google Search and Google Maps.
– It allows you to share the phone number, business hours, address and special photos of your business offices online. You can even update the hours in case you have or special sales.
– Helps you connect with your customers by showing you user reviews and sending you instant alerts.
– You can update your information from your mobile with some activity in space.
– It helps you focus on the user experience and also provides you with statistics to help you learn more about your potential customers.

All this from your smartphone, tablet, or desktop computer. As a small business owner, you need this app to simplify your workload, know how you are positioned and attract new customers.

Google-Docs-Sheets-SlidesGoogle Sheets

Surely as a small business owner, you are the busiest person on the planet since you tend to do the work of several jobs. It can be hard to find the time to sit down and update your data spreadsheets or a customer satisfaction survey. An alternative to help you is Google Sheets is not only easy to use, but also free.

One of the coolest features of this app is the auto-save feature that automatically saves every single thing you write and update. If you’re interrupted by a client with a difficult problem or an important client goes down without warning, you can put what you were doing aside without worrying about saving. In addition, it saves you a lot of time since you can quickly incorporate any of its formulas, dynamic tables, and color charts or use any of its budget and schedule formats. Thanks to this, you will be able to organize important data to keep abreast of your business’s finances, inventories, and sales figures, as well as allow to share it with a member of your team.

Calendar-GoogleGoogle calendar

It is currently only available for Android and iPhone. Even though you are probably already familiar with this free app, but you still don’t know what it can offer to your online business. For example, you can create a special event of your business to the right of the Google search bar, and work with it offline, it also works as a daily planner and allows you to activate notifications for your important activities, therefore it works as a personal assistant.

Another notable feature of this application is that it helps to schedule meetings when you have conflicting schedules, allowing you to view all the monthly or weekly tasks. You can add calendars from your work team to monitor their tasks or coordinate them with yours, hide your inactive or rest schedules, see the weather forecast, and create a task list, among other options that will help you organize and plan the work of your business.

Logo_of_Google_DriveGoogle Drive

Everyone knows Google Drive, it’s like an online version of the old metal filing cabinets in the offices. This free app is a secure and convenient way to store your files, documents, photos, and videos. It also allows you easy access from any of your devices, anywhere in the world and at any time.

Plus, you can search for your files or content by name, invite others to view or comment on files, and easily share important documents with your colleagues and employees. The most unique feature of this app may be the one that allows you to use a mobile camera as a scanner to upload paper documents.

Google EverypostGoogle Everypost

Google Everypost will help you manage your campaigns on social networks through a single tool. Create content when you have time, then schedule your posts for the right day and time based on your connection with your audience.

This application has a basic version that is free, but if you want to amplify your reach with more features, you will have to pay a monthly amount. With the paid version you get an unlimited number of scheduled messages, and you can customize the marketing campaigns based on the social network of your choice. You can also edit each post you want to make (audio, graphics and text) all with a single application.

google-apps

In summary

When you’re trying to keep your small business one step ahead of the competition without going over budget, you’ll need to take advantage of all of these free or almost free tools that Google has available to you, the more organized you are the better.

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